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Hong Kong is ditching dating apps and swiping left on love

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4th January 2025 – (Hong Kong) Have you swiped through Tinder recently and noticed a distinct lack of talent? Or opened Bumble only to be bombarded by bots and breadcrumbing? If so, you’re not alone. Dating apps that once promised a veritable smorgasbord of potential partners are now feeling distinctly arid. The thrill is gone, and users across Hong Kong are deleting the apps in droves.

It’s the cringeworthy culmination of a decade-long decline in digital courtship. What was once an exciting new frontier in the quest for love has devolved into a wasteland of false promises, dodgy algorithms, and dubious commercial practices. Hong Kong’s eternally isolated singles have finally had enough of this modern-day romantic runaround.

“It just became this vicious circle of swiping, matching, chatting for a bit and then…nothing. I deleted all the apps last month and I haven’t looked back,” laments 32-year-old banking analyst Amanda Wong. Her experience echoes that of many Hong Kongers in their 20s and 30s who had high hopes that dating apps would be the answer to this city’s notoriously workaholic culture and lack of romantic opportunities.

The statistics make for grim reading. According to a survey by online data firm Rakuten Insight in October 2024, 61% of Hong Kongers used dating apps at least weekly that year – a shocking 22% increase from 2021. Yet this surge in usage hasn’t translated into more happy couples. Quite the opposite, in fact.

“I went on probably 50 dates over two years from the apps and didn’t click with a single person. Not one,” reveals 29-year-old lawyer Peter Chan. “It was just an endless parade of people putting on an act and trying too hard to seem interesting or impressive. There was no authenticity at all.”

Chan’s lamentations hint at a core issue afflicting the dating app scene – a culture of deception born from the very mechanics of the platforms themselves. With users judged primarily on a handful of photos and a trite biography, creating an artificial persona has become the norm as desperate singles try to game the system. The result is a smog of mistrust, false advertising, and dashed expectations enveloping Hong Kong’s digital dating landscape.

Twenty-something lawyer and serial dater Kayla Wong has her own sobering tale: “I matched with this guy who seemed perfectly normal at first – decent job, shared interests, the works. But by the third date, he was becoming weirdly possessive and obsessive over me. Turns out he’d been actively using dating apps to meet other girls the whole time we were seeing each other.”

Such sordid stories expose the seedy underbelly of Hong Kong’s dating app craze. From prolific cheating and secret double-life to outright scams by bad actors seeking to exploit the city’s lonely hearts, there’s a valid argument that the apps enabled a culture of deception to fester in Hong Kong’s already isolated dating scene.

It’s a phenomenon that cuts both ways too. Just as many men lament encountering fake profiles and bots, numerous women’s safety has been jeopardised by disturbing anecdotes of harassment and threats from aggressive male app users according to counsellors.

The commercial motivations behind dating apps have also become an increasingly visible source of cynicism. Outrageous premium pricing, predatory tactics to push paid subscriptions, and purposefully ineffective matching algorithms all serve to undermine the apps’ supposed aims of fostering genuine connections. It’s made countless Hong Kongers feel exploited by platforms more interested in extracting cash than truly aiding their love lives.

“These companies have zero incentive to actually pair people off in relationships because then you’d stop using their product,” remarks fintech worker and former Tinder fan Gregory Wong, 34. “It’s become abundantly clear most apps are designed to keep you swiping and viewing profiles rather than helping you meet your ideal partner.”

Such cynicism, combined with drained emotional resilience and a general sense of futility, appears to be the driving force behind Hong Kong’s current dating app exodus. After briefly flirting with the concept of a technology-driven love life, the city’s digitally-fatigued singles have remembered why dating traditionally succeeded here – through long-cultivated social circles, introducers, and chance encounters in the real world.

“Before all these apps, it was easier in a strange way – relationships blossomed naturally from your existing social network and basic human interactions. Dating didn’t feel like a zero-sum game,” reflects 30-year-old advertising creative Chloe Chan wistfully.

Indeed, there’s credence to Chan’s rosy retrospection. Hong Kong was long a place where meeting your future spouse came about seamlessly through family friends, university cohorts, work connections, socialising at local bars and restaurants, and happenstance. These organic pathways to love operated on familiarity, interpersonal trust, and three-dimensional compatibility rather than the sterile, appearance-obsessed checklist approach championed by today’s digital meat markets.

So as Hong Kong’s youth come to view dating apps an increasingly fruitless exercise in narcissism over lasting human connection, many are simply logging off and looking to find love the old-fashioned way. It marks a potential death knell for dating apps’ artificially manufactured aura of essentialness.

Hong Kong was far from the first place to be gripped by the dating app craze, yet it may well be the first major city to completely reject the concept too. If so, it would cap a stunningly rapid decline for technology that not so long ago was widely heralded as the future of romance.

However, perhaps that fall from grace was inevitable for a utility premised on the gamification of basic human attraction and connection. In Hong Kong, where alienation has long been culturally endemic, the cold mechanics of dating apps stripped whatever earnest humanity remained from the already fraught process of finding love. This soulless facsimile simply couldn’t satisfy the city’s lonely souls for long.

So don’t be too surprised if, on your next visit to Lan Kwai Fong’s bars and restaurants, you spot former Tinder addicts abandoning their screens in favour of making real human connections once again. After a dispiriting decade of digital dating, Hong Kong’s lonely hearts are deciding their quest for love is better pursued in the real world after all. For this famously isolating city’s exhausted singles, the dating app fad has finally run its course.